Yes sponsors Danish golf professional Caroline Rasmussen

Archive 25.10.2002 0:00 EEST

Caroline Rasmussen has been playing professional golf since 1995. For the 2003 season, there are tournaments in Australia, South Africa and several ones in Europe on her schedule. Caroline Rasmussen explains why she's advertising Yes now. "Yes is a very positive brand, and when I play golf positive thinking, a healthy optimism, is very important. I also like the Yes range's 'Keep it simple' philosophy. A good golf trainer has to be able to explain and then simplify complicated techniques…. And lastly Yes is a paper for everyman just as golf is a sport for everyman. This message appeals to me particularly, of course."